A Simple Way to Find More Keyword Ideas

When it comes to keyword research, Google Suggest is a well-known tool for generating new ideas. However, did you know that you can employ a similar technique on YouTube and Bing? This often overlooked strategy can be a goldmine for discovering fresh and trending keywords. While Google remains the reigning champion of search engines with over 93% of the market share in 2023, other platforms like YouTube and Bing collectively cater to billions of users daily.

In fact, YouTube is often referred to as the second-largest search engine, boasting over 2.5 billion users worldwide. Bing, when considered in the traditional sense, is also a significant player with 1.2 billion active users. So, if you’re not paying attention to the searches people perform on these two platforms, you may be missing out on valuable keyword opportunities.

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YouTube

YouTube is more than just a video-sharing platform; it’s a massive search engine in its own right. With billions of users actively searching for content, it’s a treasure trove of keyword ideas waiting to be explored. Here’s how you can harness its potential:

  1. Autosuggest Feature: Similar to Google Suggest, YouTube’s search bar provides predictive suggestions as you type. These suggestions are based on popular search queries, making them a fantastic source of keyword ideas. Start typing a relevant keyword related to your niche, and let YouTube’s autosuggest feature guide you to potential keywords that are currently in demand.
  2. Related Videos: After you’ve searched for a keyword on YouTube, scroll down to the “Related Videos” section. This section often displays videos that are closely related to your search, which can give you additional keyword ideas. Analyze these related videos and their titles, descriptions, and tags to uncover more keywords you can target.

A Simple Way to Find More Keyword Ideas

Bing

Bing, while not as prominent as Google, is still a significant search engine with a loyal user base. Here’s how you can tap into its keyword potential:

  1. Bing Autosuggest: Similar to Google and YouTube, Bing offers an autosuggest feature. Start typing a keyword related to your niche in the Bing search bar, and it will provide you with suggested search queries. These suggestions can be valuable keywords to target, especially if you want to diversify your keyword strategy.
  2. Bing’s “People Also Ask”: When you search for a query on Bing, you’ll notice a “People Also Ask” section in the search results. This section showcases related questions and topics. Exploring these questions can help you identify long-tail keywords and niche-specific topics that your audience is interested in.

The Ultimate Keyword Research Tool

By paying attention to the searches on both YouTube and Bing, you can gain a more comprehensive understanding of what your target audience is looking for. This dual approach enables you to discover keywords and topics that may be trending on one platform and not the other. It’s a simple yet effective way to stay ahead of the curve and create content that resonates with a wider audience.

In the world of keyword research, diversifying your sources can be a game-changer. While Google reigns supreme, platforms like YouTube and Bing offer unique opportunities to uncover valuable keywords that others might overlook. By utilizing their autosuggest features and exploring related content, you can expand your keyword repertoire and create content that captures the attention of a broader audience. So, don’t limit your keyword research to Google alone; branch out and discover the hidden gems waiting for you on YouTube and Bing.