Can Paid Ads Boost Organic Traffic?
Paid search can indirectly help organic search results by increasing brand familiarity. The effect of paid search on organic traffic may, in many cases, be more positive than marketers may previously thought. The increased brand exposure from paid search ads indirectly leads to higher organic search rankings. In turn, this leads to greater brand awareness, recall, and consideration. All in all, the combination of paid and organic search greatly improves the likelihood of purchases.
Through paid ads, we get instant traffic and backlinks too. Another thing with paid ads related to organic traffic is the conversion rate. If you get good conversions from paid ads, it is likely to follow through to a good conversion via organic SEO.
You need quite a bit of traffic to help this at the start, so If you’re only seeing 10 clicks a day and you buy more, then Google can start to access your Core Vitals. Secondly, if you’re buying the right generic keywords, you’re branded search should/could go up. Thirdly, you absolutely should use remarketing to bring back organic traffic.
Blogging is perhaps the most effective way to increase your organic site traffic.
