Understanding Google SGE and Its Impact on SEO

What Is Google SGE and How Does It Affect SEO?

Google SGE, or Google Search Generative Experience, is a new search experience introduced by Google. It combines the power of large language models (LLMs) like ChatGPT with real-time crawling capabilities to improve the reliability of search responses and cite supporting documents. SGE can be thought of as a new type of featured snippet or ultra-smart knowledge card. The impact of SGE on SEO is still being explored, but there are a few key points to […]