Ways to Get More Patients for Your Medical Practice Through Internet Marketing

At Coderobotics, we educate and drive the right patients through your doors. Coderobotics is a unique medical practice marketing agency that is focused on hospitals, physicians, dentists, emergency rooms, urgent care, and other medical services. Content is essential for growing your medical practice whether it’s a big brand or small. If you’re not creating content on the web, you don’t exist.

We educate and drive the right patients through your doors through

  • Content Marketing
  • Digital Advertising
  • Search Engin Ranking

We understand you have a vision for your Medical Practice and develop Brand and Marketing strategies to help you get there. Coderobotics goes deeper into your story to extract the unique brand differentiation, develops that brand story, and leverages digital marketing tools and strategies to tell your story.

Our process is so simple

Consultation: Assess your goals and resources.

Strategy: Determine the best plan of action to achieve desired results. Choose the right mix of digital assets you need

Development: Leverage Coderobotics’s vast çontent marketing, digital advertising, and search engine ranking talents to build out the tools to reach desired goals.

Execution: Go To Market, monitor results and adjust marketing tactics if needed to ensure the best outcomes.

Coderobotics is a unique medical practice marketing agency that is focused to educate and drive the right patients to your medical parctice.

Coderobotics help SEO for Medical Practices that includes:

1. Set up a Google Webmaster Account for your website (Google Search Console, Google Analytics)

2. Technical SEO for your website

3. Drive Organic Traffic to your website

4. Preparing custom SEO reports (Google Data Studio) for daily, weekly and monthly

Technical SEO for Medical Practices

What is Technical SEO?

Why It’s Becoming More Important Than Any Other SEO Tactic. Technical SEO refers to the process of optimizing your website for the crawling and indexing phase. With technical SEO, you can help search engines access, crawl, interpret and index your website without any problems. The main goal of technical SEO is to optimize the infrastructure of a website.

Coderobotics is a master in technical SEO to fix or optimize your website for site indexing, page crawling for search engines according to your website without any problems.

  • Drive organic growth and maximize the search traffic potential for each piece of content
  • Providing a strong technical foundation for your website
  • An intuitive and conversion-friendly user experience, better search engine rankings, more traffic, leads, and sales
  • Having deep search engine optimization knowledge as well as a desire to get into the weeds to optimize what currently exists
  • Stay abreast of notable search industry updates, especially changes to the Google Algorithm
  • Find new opportunities to maximize search rankings for groups of strategic keywords for any website
  • Monthly website audits, website files backup, identify website technical issues, ongoing technical monitoring, technical fixed as needed
  • Monthly website audits, website files backup, identify website technical issues, ongoing technical monitoring, technical fixed as needed
  • Familiar with developing and executing SEO strategies to improve rankings, traffic, conversions, and revenue on Google, Bing, Yandex, and Yahoo search engine
  • Create an online presence that will drive immensely valuable traffic from the search results
  • Identify and resolve any technical errors that are hindering your website’s performance and rankings
  • Knowledge of technical website elements that may inhibit search engine crawling and indexation, including information architecture, HTTP status codes and redirects, metadata, breadcrumb linking, canonical tagging, Robots.txt, crawl budget, site speed optimization, .htaccess, pagination, and Schema markups
  • Proficiency in Google Analytics data to provide feedback on performance, and to analyze visitor behavior and trends to come up with the next steps
  • Good experience in Google structured data schema, structured data testing tool, and rich result set to test on search console
  • User behavior/ performance tracking through Page Visits, Button Clicks, HTML Element ID, Classes using Google Tag Manager
  • Expertise for creating heatmaps, session recordings, and form analysis using Hotjar to analyze the visitor’s behaviors on the website
  • Familiarity with popular 3rd party reporting and opportunity analysis tools
  • Familiar with A/B testing, website usability, and website conversion tracking using Google Analytics, Google Optimize, and other WP Push Notification plugin

On-Page SEO for Medical Practice

Coderobotics help On-Page SEO for Medical Practicet’s website (Medical SEO Strategies) which includes:

  • Website analysis report
  • Keyword Research and Competition Analysis
  • Competitor analysis report
  • Optimization of Title Tags
  • Optimization of Meta Description Tags
  • Header Tags Optimization
  • URL Optimization
  • Robots Optimization
  • Optimization of Alt and Title tags
  • Optimization of internal Navigation
  • Analysis of Broken Links
  • Page Content Optimization
  • Fix Canonical issue
  • Creation of XML Sitemap

Coderobotics is a Medical Practice focused Digital Marketing Agency in Plano, Texas

There are two ways to engage in Search Engine Marketing (SEO)

The first is Pay-Per-Click (PPC) advertising – paying the search engines for the opportunity to advertise for certain keywords. PPC advertising is an auction, so multiple parties are competing for placement for those keywords. When performed well, PPC advertising is an incredibly effective way to connect with new patients. When performed poorly, it can result in a lot of wasted money. Proper bid strategies will ensure the results the practice is looking for.

The second way to compete on the search engines is through a process called Search Engine Optimization (SEO). This entails tailoring the practice’s website towards targeted keywords so that the site will rank highly organically (without paying for advertising). This process is time-intensive and takes months or years to yield results but is incredibly impactful once the site ranks highly.